Yves Saint Laurent ( Yves Saint Laurent was born in 1936 and from a young age showed great interest in fashion. His career began in the House Christian Dior- He went to work there in 1954. After Dior's death in 1957, Yves Saint Laurent, a young aspiring designer, became one of the leading experts. He was only 21 years old.

My own line clothes Yves Saint Laurent released in 1962. The designer's signature style can be seen in stylish trouser suits for women, country-style blouses and safari jackets. In 1999, the Yves brand Saint Laurent was sold to Gucci. Couturier retired in 2002. He passed away in 2008.

Today, the leading designer of the Yves Saint Laurent brand is Stefano Pilati, who took over from Tom Ford in 2004.

The history of Yves Saint Laurent began back in 1964, when the world saw the first perfume of this brand. He was immediately loved by customers. The range of this brand is very large, which allows any woman to choose any scent to her taste. “Yves Saint Laurent” is characterized by luxury and chic, and, accordingly, has a rather high price. Cheerful, enthusiastic, charming, charming, sensual, determined girls and women choose the scents of this trading house. Make this choice too, and you will never want to part with these magical, enchanting perfume compositions again. Eccentric, romantic, serious, sexy, luxurious, sophisticated, beautiful. Of course, all these definitions refer to a charming sorceress woman. What will help her gain confidence and support her inner strength? Of course, its individual unique aroma.

The first fragrance in the history of the brand was Yves Saint Laurent Y (1964). Among the most famous are Rive Gauche (1971), Opium (1977), and Paris (1983). Other popular fragrances, which have become classics of world perfumery - Yves Saint Laurent Pour Homme (1971), Kouros (1981), Jazz (1988), Champagne (1993; the fragrance was renamed Yvresse), In Love Again (1998), Baby Doll (1999), Nu (2001), M7 (2002), Cinema (2004).

The brand constantly produces limited editions and flankers of existing perfumes. So for recent years released: Paris Eau de Printemps (2002), Paris Premieres Roses (2003), Opium Fleur de Shanghai (2005), Baby Doll Candy Pink (2005), In Love Again Fleur de la Passion (2005), Paris Roses des Vergers (2006) ), In Love Again Jasmin Etoile (2006), Cinema Festival d'Ete (2006), Opium Eau d'Orient Fleur Imperiale for women & Opium Eau d'Orient pour Homme (2006), Kouros Eau d'Ete (2006), YSL Love Sprays (2007), Opium Orchidee de Chine Eau d'Orient & Opium Pour Homme Eau d'Orient (2007), Paris Jardins Romantiques, L'Homme Yves Saint Laurent Eau d'E"te", Kouros Tattoo Collector, Cine "ma Festival d'Ete (2007), Paris Nuit de Fete (2007). Paris Pont des Amours (2008), Opium Poesie de Chine Eaux d'Orient (2008), L'Homme Yves Saint Laurent Eau d'Ete 2008 ( 2008), Elle Yves Saint Laurent Summer Fragrance 2008 (2008), Cinema Scenario d'ete (2008), Baby Doll Magic (2008), Elle Intense (2008), La Nuit de l'Homme (2009), Baby Doll Magic Honeymoon (2009), Paris Eau de Printemps (2009), Elle Shocking / Elle Eau de Toilette (2009), Belle d'Opium (2010), Parisienne a l'Extreme (2010). In recent years, the following have also been presented: L’Homme Yves Saint Laurent (2006), YSL Young Sexy Lovely (2006), Elle Yves Saint Laurent (2007), Parisienne (2009), Caftan (2015).

In 2008, Yves Saint Laurent Beauté was absorbed by the L"Oréal group

“I chose your name for the fragrance because I don’t know a more beautiful name. Because I love you. My Paris."
Yves Saint Laurent

A city free of restrictions. Spontaneous and passionate, Paris is a city of lovers, partners in their own freedom, aware of their desires. He not only serves as a backdrop for their love, but also helps it to flare up. Gives you the courage to love - madly, deeply and dizzyingly. From grandiose buildings to small attics, from cobblestone streets to courtyards - Paris is everywhere, it is the air you breathe. Like modern love, this city captures us, and we willingly surrender to its power.

Mon Paris is a provocative interpretation of traditional chypre. A scent that fills you with new aspiration and ignites passion. The heart of the aroma is dominated by the dizzying and magical Datura flower. The base notes of the fragrance are revealed by the essence of patchouli from Guatemala, which is distinguished by woody amber undertones, and the Indonesian version of patchouli - by warm spicy notes. Combined with bright musky tones, they create a unique airy, light and clean structure. The classical law has been broken. A new dizzying chord took its place.

Mon Paris- this is the scent of a city shrouded in desire, passionately surrendering to a dizzying fall, taking captive everyone who tries to resist their own feelings. A fragrance for modern lovers, inspired by the City of Lights. Seize the moment, go beyond the present, be ready to fall into the passionate embrace of love.

The Mon Paris bottle, made in a traditional French style, is designed to take its rightful place in the collection of legendary YSL bottles. The multi-faceted glass bottle and the precious pink elixir that fills it perfectly complement each other. Modern and dazzlingly stylish plastron tie, tied around the neck of the Mon Paris, made of soft silk ribbon. Next to it are two leather cord ties and a shining gold YSL Cassandre lettering.

It wasn’t long before Yves Saint Laurent perfumes conquered the world. It all started in 1936, when Christian Dior's assistant Yves Henri Dona Mathieu Saint Laurent was just beginning his career in the modeling business. It took him 28 long years to, together with his best friend Pierre Berge created the first perfume under the laconic name “Y”. And this was their complete, first and last... failure. Another fragrant invention helped to get out of such a sensitive situation - "Pour Homme".

Such timid first steps helped to conquer the world perfume market and explode it with completely new aromatic masterpieces, among which Opium, Rive Gauche, Paris and many others take their place of honor.

In 1977, the most scandalous and provocative perfume from Yves Saint Laurent, Opium, was presented. These women's perfumes turned out to be a phenomenal masterpiece in the world of perfume art.

They had an exotic oriental-spicy aroma, which was preferred by sexy, passionate and seductive ladies. It fascinated with its audacity and was created as a fragrant elixir for sensual, graceful and graceful female predators with a hypnotizing look. Only the Opium perfume from Yves Saint Laurent provided a woman with the opportunity to gain absolute power over a man’s heart.

The French revolutionary perfume “Opium” is even today considered one of the significant markers created in the era of the 70-80s, which managed to express the progressive trends of that time, namely, sexual freedom, women's equality and the intoxicating temptation of drugs.

In order to defend the shocking name of the new women's perfume, Yves Saint Laurent withstood a real battle, the victory of which allowed him to keep the narcotic “name” of this perfume.

Many critics agree that it was thanks to the name that the women's perfume “Opium” received such wide worldwide recognition and was among the perfume bestsellers of the 20th century.

However, a wave of indignation in America was caused by the name of the new fragrance among emigrants from China, who demanded that Yves Saint Laurent not only rename the perfume, but also make a public apology for his insensitive attitude towards the history of China. This requirement was associated with unpleasant events when, in the 18th and 19th centuries, opium was imported into this country by Anglo-American colonists, which caused a huge number of deaths among the local population.

The ban on the sale of Opium perfume was effective not only in China, but also in many other Asian countries.

Despite all that has been said, the advertising campaign, which was carried out under the direction of Yves Saint Laurent, on the contrary, tried to further enhance the scandalous campaign of the new fragrance. In particular, Opium perfume was sold under the slogan “For those who are dependent on Yves Saint Laurent”.

This statement was perceived by many French as veiled drug propaganda.

Numerous scandals led to investors beginning to doubt the profitability of Opium, which in their eyes was a kind of explosive mixture of the revolutionary perfume industry of the 70s and the exoticism hidden in the very name of the perfume.

Nevertheless, confidence in the new fragrance did not leave its creator. Therefore, Yves Saint Laurent decided on a little trick. He offered investors a choice of several nameless samples and asked them to highlight the most best scent. The undisputed winner was “Opium”. The perfume was also tested in the USA and Germany, and took first place everywhere.

The authorship of this oriental spicy enveloping perfume belongs to perfumers Jean-Louis Suzac and Jean Amick, who created the fragrance for Christian Dior And "Duna", and for Oscar perfume "Oscar de la Renta".

The fragrance “Opium” was created in accordance with the strict requirements of Mr. Laurent, obliging him to create an unsurpassed fragrance that could please the great Empress of China, Qixie, who bore the middle name “Jade Orchid” and ruled from 1861 to 1908. She went down in history as the most odious person.

Description of perfume

The perfume “Opium” turned out to be extremely unique

Yves Saint Laurent fragrances surprisingly harmoniously combine luxury and simplicity, indescribable elegance and lightness. Each perfume is enthusiastically perceived by the demanding public, becoming the best decoration of any image. Yves Saint Laurent perfume fills every cell with sensuality, inspires with new ideas and gives confidence in its own irresistibility.

Brand history

Yves Saint Laurent was an incredibly influential fashion designer who dominated the fashion world from the 60s to the 80s. He conquered the fashion catwalk with his innovation, introducing women's fashion elements men's wardrobe and giving rise to the “unisex” style. The designer's career began rapidly with work for Christian Dior himself, after whose death Yves Saint Laurent took over fashion house Dior. Own home he founded it only some time later, as he was sent to the front in Africa. In 1962, the first Yves Saint Laurent collection was presented. It was from that time that the world started talking about the great designer - amazing person, who managed to conquer the fashion world. In addition, the fashion designer is a talented perfumer and many compositions were created with his participation.

Perfumery

The first Yves Saint Laurent perfume was released in 1964 and was called quite succinctly - "Y". The chypre-fruity perfume was executed in the spirit of that time - aldehydic, multifaceted and elegant. However, it was not this fragrance that brought fame to Yves Saint Laurent.

Legendary "Opium", released in 1977, became the perfume that provided the company with dizzying success in the perfume field. In the first week of release, many people wanted to buy perfume Yves Saint Laurent "Opium". Today the scent remains just as popular. The oriental spicy composition from Yves Saint Laurent is addressed to those who appreciate and understand beauty. An unusually beautiful and deep perfume is distinguished by a complex and unique bouquet and a long lasting sound. This perfume has endless expression, femininity and seduction. The popularity of this fragrance prompted the Yves Saint Laurent fashion house to create several interpretations of it.

Fragrances

In 2007, the oriental "Legends de Chine"- this perfume has absorbed the charm of a classic "Opium", but it is lighter and more feminine. Now it has become much easier to purchase it inexpensively. Our online store has done everything possible so that everyone can buy original Yves Saint Laurent perfumes with delivery.

Also in the catalog you will find "Opium Vapeurs"- the oriental floral aroma has an extraordinary play. At first, the composition of this perfume from Yves Saint Laurent enchants with its tenderness and weightlessness, and closer to the base the perfume acquires a full-fledged oriental sound with characteristic spice shades. An intriguing oriental aroma captures, amazes the imagination, and invites you into the world of the unknown. It is impossible not to notice the owner of such a perfume from Yves Saint Laurent; she will become the object of admiring glances and the object of desire. Buy Yves Saint Laurent perfume "Opium Vapeurs" for sophisticated and romantic women who cannot live without the attention of others.

Perfume has become a special dedication to refined and elegant women with excellent taste. "Parisienne"("Parisian"). A magical and enchanting floral woody musky scent from Yves Saint Laurent became a confirmation that being a Parisian is not only about belonging to a country, but also about a state of mind. Every woman can feel like a Parisian with this amazing perfume, built around notes of tremulous violet and delicate rose. If you decide to buy eau de toilette Yves Saint Laurent "Parisienne", feel free to contact our online store of original perfumes. Do you value your time? So it will be the best way buy perfume quickly and cheaply. "Parisienne" from Yves Saint Laurent is the scent of love, carefree and happiness, it conceals boundless youth and freedom, mystery and flirtatiousness, sexuality and femininity. Perfume from Yves Saint Laurent will give its owner intrigue and charm, emphasize her attractiveness and envelop her in an aura of romance.

Yves Saint Laurent is called "the little prince" High fashion" The boy, born into a family with noble roots, quite early made the world talk about himself as a serious, established fashion designer, and at the age of 21 he headed the Cristian Dior fashion house. In 1961, the designer founded his own company. Since then, he has amazed critics more than once. original ideas and forced society to applaud the author’s vision of current images. The collections, designer items, and advertising campaigns developed by Saint Laurent are characterized by “reasonable shocking”, targeted provocation that attracts the attention of the public, but does not reduce the desire to join the proposed aesthetics.

Thus, Yves Saint Laurent was the first artist to create clothing models in the “retro” and “dandy” styles. IN different years he was criticized for using cheap fabrics and simple wood and glass decorations in his collections. He created a bit of a storm by introducing transparent blouses and tunics in 1962, stimulating the rediscovery of seductiveness female body. But where the designer was not original was in the belief that “every most exquisite outfit needs at least a drop of perfume” to give it completeness and perfection, so in 1964 the company began producing Yves Saint Laurent perfume.

Almost every Yves Saint Laurent perfume has interesting story or an idea related to their creation. There was a lot of hype when the sweet and heady fruity chypre fragrance Champagne was released in 1993, but at the request of wine producers in the region, the name of the perfume had to be changed, and now this masterpiece can be found under the name Yvresse. Urban chic with a bohemian flavor - this is the meaning behind the development of the Elle perfume series. An elegant evening fragrance, Cinema and its flankers reflect a glamorous retro style. The composition Manifesto is endowed with a bright character, setting a new vector for autumn-winter perfumes.

You can purchase Yves Saint Laurent perfumes at reasonable prices on the pages of the online store website. Our service includes a wide range of original perfumes, convenient filters, customer reviews on purchased compositions and quality of services. If you have questions regarding the characteristics of goods, the organization of payment and delivery, you can order a free call from the manager at a convenient time or contact the store consultants yourself using a special form and by phone. In a number of large cities, you can pick up your purchase from a pick-up point or use the services of a courier. In Russia, perfume is delivered by mail or EMS. Shopping at SpellSmell is always a success!