Charlize Theron is the face of J'adore Dior. Charlize Theron is the face of J'adore Dior Jadore Charlize Theron

The actress was left with a lot of impressions

But the new promotional photo shows Charlize Theron wearing a long golden dress with open back and a piquant slit on the thigh. The long train of her outfit flutters in the wind, and the actress raised one hand, slightly clasping her head from behind. Charlize chose to take to the sandy hills barefoot to fully show off her long, slender legs.

Few people know that in her youth this blonde was going to become a model and even had considerable success in this field. But fate decreed otherwise, and now Theron thanks God that instead of walking on the catwalk, he has the opportunity to star in big-budget films and learn from the best directors in the world. She is also a wonderful mother who is raising an adopted son and dreams of a second child. Now Charlize Theron is dating Sean Penn , to whom she is rumored to be engaged. The celebrities are planning to get married in the near future; the celebration is planned in the actress’s homeland in South Africa.

In her youth, the star wanted to become a model

A popular Hollywood actress has become Charlize Theron. She replaced the Estonian model Tiu Kuik in this place. After the release of the first Dior advertisement with the participation of the star, the level of perfume sales went up sharply. The video turned out to be very explicit, the actress was completely naked, only the scent remained on her. Over the past 13 years, Charlize Theron has appeared in Dior perfume advertisements several times, constantly fueling interest in both the new flanker and J’adore itself.

How Charlize Theron became the face of Dior

From the very moment the fashion house opened, its founder, Christian Dior, was looking for fragile, elegant women with strong character and charisma. For example, Monica Bellucci was the face of the advertising campaign for the Charming collection (1990-2009), and Natalie Portman represents from 2010 to the present.

Presented in 1999. The Estonian model Carmen Kass was chosen as the first face of the campaign, then Tiu Kuik starred in the perfume advertisement. In the video they were in stylish look of a luxurious woman bathing in liquid gold. Women's perfume regained popularity, but after a few years interest in it began to fade.

The creators began to look for new solutions and faces. At this time, Dior's art director was the controversial fashion designer John Galliano. He adored Charlize Theron, considered her his muse and, of course, decided to try Dior as a new symbol. An advertising contract with the star was concluded in 2004, and in 2007 a video clip was shot, which created a sensation and the J’adore perfume reached the top of the fragrant charts.

Why her?

Charlize Theron is a South African farm girl who speaks 26 wild dialects. Her mother shot her father when he tried to kill her in a drunken stupor. A year after the tragedy, young Charlize began filming for fashion magazines and was very successful in this. But she dreamed of becoming a ballerina. An ankle injury at 18 left no chance for that.

At the insistence of her mother, the girl went to Hollywood. But here too, His Majesty chance decided everything. There was a scandal in a supermarket - the cashier refused to accept a check from Charlize Theron, issued in distant South Africa. The screams attracted the attention of the famous agent John Crossby, he left the girl his business card, and then offered a three-second episode in Children of the Corn 3.

After her role in the film “The Devil's Advocate” (1997), Charlize woke up famous. In 2004, she received several awards, including an Oscar for her role as a homicidal maniac in the film Monster. Advertising offers poured in from all sides, and the actress chose the best thing - to become a style icon from the house of Dior. In addition to high fees and status, this gave her the opportunity to appear on the podium again.

Despite her fragile appearance, the actress has extraordinary strength of character. Making your way from a farmer's daughter in an African village to one of the highest paid actresses in Hollywood can truly strong personality. A slender, sweet and feminine blonde - on the one hand, and strong-willed, collected, independent, sometimes tough - on the other. This is the kind of woman who deserves to represent J’adore.

The history of perfume advertising with Charlize Theron

The actress starred in five commercials for the J'adore fragrance from Dior. It must be admitted that over time, the intensity of passions in them gradually faded away. It all started with Charlize Theron's naked body and ended with just a voiceover. But who knows what surprises “Zhador” is preparing for us!

First clip

The video appeared on TV screens in 2007. Since the shooting was supervised by John Galliano himself, it was not without shocking. An ancient house in the center of Paris. Walking down the corridor luxury woman, dressed in gold evening dress and jewelry. She rips off her bracelet, throws her necklace on the floor, and finally takes off her dress. Remaining in the Eva costume, she no longer needs to pretend, because J'adore is with her.

After the release of the advertising video, women rushed to the stores to find out what was so special about this “Zhador”. The men were no less impressed by what they saw. But it wasn’t so much that excited them naked body Charlize, how much confidence and strength with which she got rid of her golden shackles.

One way or another, the J’adore perfume went on a new round of popularity, which became higher than the first in 1999, immediately after the release of the fragrance for women. Money flowed like a river into the manufacturer’s pocket and Charlize Theron became Zhador’s constant muse. The soundtrack to the advertising of the perfume collection was the song Marvin Gaye - Funky Space Reincarnation.

Second video

I needed it when interest in the fragrance waned somewhat. In 2012, a new beautiful advertisement for these perfumes for women was released. The plot began with Charlize in a strict trouser suit hurrying to a fashion show. He makes his way through the crowd hungry for spectacle, changes into a luxurious gold dress, a necklace with a high “neck” and bursts onto the podium with a confident, flying gait.

Several familiar faces appeared in the video, who were also once Dior muses - Grace Kelly, Marlene Dietrich, Marilyn Monroe, Monica Bellucci. But not the actresses themselves, but only parodies and accents on them. The video clip seems to say that they are all in the past and only the J’adore scent is the key to the future.

Third clip

It was released in 2014. It continued the beautiful video series with the participation of Hollywood actress Charlize Theron. The hall of an ancient palace with magnificent paintings and huge candelabra. She wears a traditionally gilded dress and a necklace of large pearls. Suddenly a piece of shiny fabric falls from the dome, taking her upstairs. As in previous clips, she again rips off her necklace. No, the dress stays on her. "This is not heaven - this is new world! – says the actress, inviting us to admire the golden skyscrapers.

Women's perfume J'adore from Dior is not only the luxury of wealth, but also the luxury of freedom. Short haircut and Charlize's sparkling eyes inspire change. The music in the ad was created by the band London Grammar - a song called Hey Now.

Fourth video

In addition to advertising the main fragrance, Charlize Theron also starred in flanker videos. The video advertising The Absolute Feminity was created in a completely different atmosphere. First a waterless desert, then healing rain, which turns into the sea. The sun comes out, the wind blows through your hair. The clip seems to say that with this fragrance freshness and joy of life will appear in your life. This video did not cause a stir. And the fragrance quickly went into circulation.

Fifth clip

New advertising appeared in 2016. It is dedicated to the J'adore L'absolu perfume. There is no plot in the video as such - the process of creating a dress and shooting a model is shown. But Theron, as always, is luxurious and charming. This time the authors emphasized the shape of the bottle, repeating it in the form of earrings on the actress.

Mini films

How the popular video was filmed

An advertisement for Dior starring Charlize Theron is imbued with charm, the desire for perfection, freedom and joy of life, not at the expense of worldly pleasures. A golden cage for a J'ador fan is unacceptable. Gold in the soul. No matter what setting she is in - in a luxurious palace or on the roof of a skyscraper, feelings come first.